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<channel>
	<title>Brittany Gendron</title>
	<link>https://brittanygendron.com</link>
	<description>Brittany Gendron</description>
	<pubDate>Fri, 02 Jun 2023 19:47:07 +0000</pubDate>
	<generator>https://brittanygendron.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Home Image Scroll</title>
				
		<link>https://brittanygendron.com/Home-Image-Scroll</link>

		<pubDate>Tue, 19 May 2020 23:35:13 +0000</pubDate>

		<dc:creator>Brittany Gendron</dc:creator>

		<guid isPermaLink="true">https://brittanygendron.com/Home-Image-Scroll</guid>

		<description>






	Hi hi ~&#38;nbsp;
I’m Britt, an art director and designer based in Brooklyn, NY. Available for freelance wherever.

	
		
		
	
	
		
			
				
					
						
I make playful and immersive worlds that people like to
experience both on and off screen. My artistic
expression pushes boundaries, and my double Taurus
energy invites a grounded approach to collaboration.If you would like to connect or work together,&#38;nbsp;please reach out! 
	


&#60;img width="614" height="454" width_o="614" height_o="454" data-src="https://freight.cargo.site/t/original/i/88056022cdd7d5e2b911c2b7cc10d9cb3091690c1785916f010cf8a1a2ea1756/ZapposCrocsClueless_Squad.gif" data-mid="180154535" border="0"  src="https://freight.cargo.site/w/614/i/88056022cdd7d5e2b911c2b7cc10d9cb3091690c1785916f010cf8a1a2ea1756/ZapposCrocsClueless_Squad.gif" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/40ae928d5c64563788c39d021f62d06bed55025b372ba5aee607ab92c9754f0a/HBO_Euphoria_Labrinth_Full_11_MT.00_01_35_19.Still004.jpg" data-mid="86108542" border="0"  src="https://freight.cargo.site/w/1000/i/40ae928d5c64563788c39d021f62d06bed55025b372ba5aee607ab92c9754f0a/HBO_Euphoria_Labrinth_Full_11_MT.00_01_35_19.Still004.jpg" /&#62;
&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/58264f1c40b5908774a35d69177377886b05da38c1dd2ae158f5c178bdf3a729/BTSA_CaseStudy_square.gif" data-mid="188614655" border="0"  src="https://freight.cargo.site/w/1000/i/58264f1c40b5908774a35d69177377886b05da38c1dd2ae158f5c178bdf3a729/BTSA_CaseStudy_square.gif" /&#62;
&#60;img width="3936" height="2624" width_o="3936" height_o="2624" data-src="https://freight.cargo.site/t/original/i/6e89306615c8c98b9869f08569f24353af83af8d07902b9139d31c87a8afcb3c/UWCo_TheSpritz_PoolsideSession_20210731_19.jpg" data-mid="211412272" border="0"  src="https://freight.cargo.site/w/1000/i/6e89306615c8c98b9869f08569f24353af83af8d07902b9139d31c87a8afcb3c/UWCo_TheSpritz_PoolsideSession_20210731_19.jpg" /&#62;
&#60;img width="3456" height="1944" width_o="3456" height_o="1944" data-src="https://freight.cargo.site/t/original/i/0e2249ed0d65e77f09576ee7ac7493e57495bc93fc267c639f60ee89728bb2b6/Zappos_CluelessCrocs_KeyVisuals_Group_Knee-Down_Horizontal.jpg" data-mid="215761043" border="0"  src="https://freight.cargo.site/w/1000/i/0e2249ed0d65e77f09576ee7ac7493e57495bc93fc267c639f60ee89728bb2b6/Zappos_CluelessCrocs_KeyVisuals_Group_Knee-Down_Horizontal.jpg" /&#62;
&#60;img width="1194" height="886" width_o="1194" height_o="886" data-src="https://freight.cargo.site/t/original/i/077e1232fc749aa8a3bd84ef0da56171558ae2bac0540512b23a1318b375aed6/asw_adidas_KampGrizzly_BHagen_01.jpg" data-mid="72400193" border="0"  src="https://freight.cargo.site/w/1000/i/077e1232fc749aa8a3bd84ef0da56171558ae2bac0540512b23a1318b375aed6/asw_adidas_KampGrizzly_BHagen_01.jpg" /&#62;
&#60;img width="600" height="750" width_o="600" height_o="750" data-src="https://freight.cargo.site/t/original/i/ac636fb2cc747960bfe2bfa1973edaa92b00d4018cb5d1c8860cdd699df39743/TheSpritz_LaunchCampaign_Launch_OPT01b.gif" data-mid="176287047" border="0"  src="https://freight.cargo.site/w/600/i/ac636fb2cc747960bfe2bfa1973edaa92b00d4018cb5d1c8860cdd699df39743/TheSpritz_LaunchCampaign_Launch_OPT01b.gif" /&#62;
&#60;img width="2015" height="2160" width_o="2015" height_o="2160" data-src="https://freight.cargo.site/t/original/i/dca1a9220baa36f8bca1e79f81e4f6e748a53217c4b63a16b754f0934e0e0da7/BTSA_CaseStudy_BrandBoardA.png" data-mid="211412240" border="0"  src="https://freight.cargo.site/w/1000/i/dca1a9220baa36f8bca1e79f81e4f6e748a53217c4b63a16b754f0934e0e0da7/BTSA_CaseStudy_BrandBoardA.png" /&#62;
&#60;img width="2500" height="1670" width_o="2500" height_o="1670" data-src="https://freight.cargo.site/t/original/i/3c843d8c815bcaa7bf32f728c55ad65a2b328adc6f40179260abac405dd9af6a/adidas_SheBreaksBarriers_BHagen.jpg" data-mid="72445120" border="0"  src="https://freight.cargo.site/w/1000/i/3c843d8c815bcaa7bf32f728c55ad65a2b328adc6f40179260abac405dd9af6a/adidas_SheBreaksBarriers_BHagen.jpg" /&#62;
&#60;img width="750" height="750" width_o="750" height_o="750" data-src="https://freight.cargo.site/t/original/i/69aa4aae7465919f4e486b02f5e0f5b225605917342e01301260088a25963488/Chiquita_Brand3_BHagen.png" data-mid="211412225" border="0"  src="https://freight.cargo.site/w/750/i/69aa4aae7465919f4e486b02f5e0f5b225605917342e01301260088a25963488/Chiquita_Brand3_BHagen.png" /&#62;
&#60;img width="2904" height="1640" width_o="2904" height_o="1640" data-src="https://freight.cargo.site/t/original/i/7ebaa415b5bb2aa2aea5256c9bc340cb8f0a9c73ece710c40f300c9725cf21aa/HBO_Euphoria_Live_Intro_Neon.png" data-mid="211412303" border="0"  src="https://freight.cargo.site/w/1000/i/7ebaa415b5bb2aa2aea5256c9bc340cb8f0a9c73ece710c40f300c9725cf21aa/HBO_Euphoria_Live_Intro_Neon.png" /&#62;




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	<item>
		<title>About</title>
				
		<link>https://brittanygendron.com/About-1</link>

		<pubDate>Wed, 20 May 2020 00:46:36 +0000</pubDate>

		<dc:creator>Brittany Gendron</dc:creator>

		<guid isPermaLink="true">https://brittanygendron.com/About-1</guid>

		<description>
	
&#60;img width="800" height="800" width_o="800" height_o="800" data-src="https://freight.cargo.site/t/original/i/20f4e2afb8a88b82565a24955114a5f55a3964cf5b9bf2ea3c0fee507202171f/BGendron_headshot_2021.jpeg" data-mid="181280011" border="0"  src="https://freight.cargo.site/w/800/i/20f4e2afb8a88b82565a24955114a5f55a3964cf5b9bf2ea3c0fee507202171f/BGendron_headshot_2021.jpeg" /&#62;
	
Creative Thinker, Maker &#38;amp; Doer living in Brooklyn, NY.
OPEN FOR WORK ~ 
Art Direction &#38;amp; Design
	


	 &#38;nbsp; &#38;nbsp; &#38;nbsp; Hi hi! My name is Brittany. I am an art director and designer. &#38;nbsp; &#38;nbsp; &#38;nbsp; I design for brands, social good, and humans. Influenced by an insatiable curiosity and playful approach, I craft visual and tactile experiences with an astute attention to detail—world building with intention and exploring the human and sensory experience.&#38;nbsp; &#38;nbsp; &#38;nbsp; I love to play in nature, alter existing garments to make something new, write poetry, and move / connect with my body through house and ambient music.



	
	Pursuing a Master’s in Art Therapy at Pratt Institute in Fall 2025
Bachelor of Science in Graphic Design from the University of Minnesota – Twin Cities


	
</description>
		
	</item>
		
		
	<item>
		<title>Curiosities</title>
				
		<link>https://brittanygendron.com/Curiosities</link>

		<pubDate>Tue, 26 May 2020 06:35:01 +0000</pubDate>

		<dc:creator>Brittany Gendron</dc:creator>

		<guid isPermaLink="true">https://brittanygendron.com/Curiosities</guid>

		<description>Playing—
	




	&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/dcba626622cd9467faaf6141ce966726a8da7260057213ef82fa4fe0ce242ff6/MorningBaths_BHagen_Opt.gif" data-mid="88067954" border="0"  src="https://freight.cargo.site/w/1000/i/dcba626622cd9467faaf6141ce966726a8da7260057213ef82fa4fe0ce242ff6/MorningBaths_BHagen_Opt.gif" /&#62;—Morning Baths
&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/327a7bd7ee4f10e926aec06655127417cac3966dccb1a66ba0812580a67348fc/InspiredBy_JudithShea_WithoutWords_2020_Illustration_BHagen.png" data-mid="83725758" border="0"  src="https://freight.cargo.site/w/1000/i/327a7bd7ee4f10e926aec06655127417cac3966dccb1a66ba0812580a67348fc/InspiredBy_JudithShea_WithoutWords_2020_Illustration_BHagen.png" /&#62;&#38;nbsp;—Digital Illustration 
Inspired by Judith Shea’s Without Words (1988)

&#60;img width="800" height="800" width_o="800" height_o="800" data-src="https://freight.cargo.site/t/original/i/4a5db145e210bc7e5c4f4ac6dadf76e94b2a79994c1537d2a01ecb0005d0545f/RealityInRoses_Existence_Duotone_BHagen.gif" data-mid="80605943" border="0"  src="https://freight.cargo.site/w/800/i/4a5db145e210bc7e5c4f4ac6dadf76e94b2a79994c1537d2a01ecb0005d0545f/RealityInRoses_Existence_Duotone_BHagen.gif" /&#62;—Existence

&#60;img width="1920" height="1920" width_o="1920" height_o="1920" data-src="https://freight.cargo.site/t/original/i/b93dc1374a76aecf1d885c5ef9720260d91211ac129ea323ba46583fb355a9b3/EarthDay_2020_BHagen.gif" data-mid="72446589" border="0"  src="https://freight.cargo.site/w/1000/i/b93dc1374a76aecf1d885c5ef9720260d91211ac129ea323ba46583fb355a9b3/EarthDay_2020_BHagen.gif" /&#62;
—Earth Day 2020


&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/e49d1b823fe424fb831d9e468c47ecd66a9c9351d7357afc6597e44f87167fb3/IllusionsOfReality_Poster_BHagen.png" data-mid="72447063" border="0"  src="https://freight.cargo.site/w/1000/i/e49d1b823fe424fb831d9e468c47ecd66a9c9351d7357afc6597e44f87167fb3/IllusionsOfReality_Poster_BHagen.png" /&#62;

	
&#60;img width="400" height="400" width_o="400" height_o="400" data-src="https://freight.cargo.site/t/original/i/1f31fa3a271375aa3d727004c58c1e8b2d1a6febfa29e52be17713ded79c10b3/TryingToConnect_ZoomReality_BHagen_small.gif" data-mid="72446597" border="0" data-scale="100" src="https://freight.cargo.site/w/400/i/1f31fa3a271375aa3d727004c58c1e8b2d1a6febfa29e52be17713ded79c10b3/TryingToConnect_ZoomReality_BHagen_small.gif" /&#62;—Trying to Connect



&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/aee5c9358ab70e4326738995092472a76bea05a606e9b050ee5b70056c016051/FTK_Vol4_Patience_BHagen.png" data-mid="72446660" border="0"  src="https://freight.cargo.site/w/1000/i/aee5c9358ab70e4326738995092472a76bea05a606e9b050ee5b70056c016051/FTK_Vol4_Patience_BHagen.png" /&#62;
—Submission for Kamp Grizzly’s For the Kulture Vol. 4&#38;nbsp;Theme: Process &#124; Medium: Hand Embroidery on Cotton Crew Neck

&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/7ee82164f77fd51ae5f0cdf31790210ee8c41d0d71b2de3a3b40a8fa2452f589/meow_square_noise_BHagen.png" data-mid="72447069" border="0"  src="https://freight.cargo.site/w/1000/i/7ee82164f77fd51ae5f0cdf31790210ee8c41d0d71b2de3a3b40a8fa2452f589/meow_square_noise_BHagen.png" /&#62;
&#60;img width="1000" height="1522" width_o="1000" height_o="1522" data-src="https://freight.cargo.site/t/original/i/c1509dfd7742e6b9318e6d2ae2819d0101b27cf92d72384ebf00448febc7598a/Playing_FTK_BHagen.gif" data-mid="72447071" border="0"  src="https://freight.cargo.site/w/1000/i/c1509dfd7742e6b9318e6d2ae2819d0101b27cf92d72384ebf00448febc7598a/Playing_FTK_BHagen.gif" /&#62;&#60;img width="3240" height="3240" width_o="3240" height_o="3240" data-src="https://freight.cargo.site/t/original/i/89893c86ffcc644c9d3e0b56a131dfd9bbc62d751a8fba0e3799a57cace0cfa3/GLITTERisGOLD.png" data-mid="72446598" border="0"  src="https://freight.cargo.site/w/1000/i/89893c86ffcc644c9d3e0b56a131dfd9bbc62d751a8fba0e3799a57cace0cfa3/GLITTERisGOLD.png" /&#62;
—Nearly paid off my student loans...&#38;nbsp;

&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/6667689b64abf3b198aed20330de437cab700107818ffbdae1a8c976e3b34b5f/GOSHGOLLYCAMILLEISTHIRTY_BHagen.gif" data-mid="72446605" border="0"  src="https://freight.cargo.site/w/1000/i/6667689b64abf3b198aed20330de437cab700107818ffbdae1a8c976e3b34b5f/GOSHGOLLYCAMILLEISTHIRTY_BHagen.gif" /&#62;—HBD, Camille!
&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/bc6e09e422ed65d3f7d5dbe3fe4f10eb641ac5d39ee786e0964149806b6917ae/51_Branding_Preview.gif" data-mid="72446587" border="0"  src="https://freight.cargo.site/w/1000/i/bc6e09e422ed65d3f7d5dbe3fe4f10eb641ac5d39ee786e0964149806b6917ae/51_Branding_Preview.gif" /&#62;&#60;img width="1294" height="1774" width_o="1294" height_o="1774" data-src="https://freight.cargo.site/t/original/i/10dab910bc17a53237d64750027f172cba5b40017cbdf69de1ed534f8b12efa3/Wrapping_Paper_Illustration_Kamp_BHagen.png" data-mid="72446533" border="0"  src="https://freight.cargo.site/w/1000/i/10dab910bc17a53237d64750027f172cba5b40017cbdf69de1ed534f8b12efa3/Wrapping_Paper_Illustration_Kamp_BHagen.png" /&#62;
 —Wrapping Paper Design&#38;nbsp;&#38;nbsp;Illustration &#38;amp; Design Collab with Siobhan Nelson&#38;nbsp;

&#60;img width="1920" height="1920" width_o="1920" height_o="1920" data-src="https://freight.cargo.site/t/original/i/6221a8502d9845e4bede624f153e3de7441d8409dffc0fb18e4c54e5397529aa/Kampgrizzly_Website_Redesign_Hand.gif" data-mid="72446530" border="0"  src="https://freight.cargo.site/w/1000/i/6221a8502d9845e4bede624f153e3de7441d8409dffc0fb18e4c54e5397529aa/Kampgrizzly_Website_Redesign_Hand.gif" /&#62;
&#60;img width="750" height="1200" width_o="750" height_o="1200" data-src="https://freight.cargo.site/t/original/i/f4a3fe456c3ba4b17b9fc69a39d9323e85d078027bdf30b1f1cb5df11439f3cb/SaveYourRag_Sticker_BHagen.png" data-mid="72446610" border="0"  src="https://freight.cargo.site/w/750/i/f4a3fe456c3ba4b17b9fc69a39d9323e85d078027bdf30b1f1cb5df11439f3cb/SaveYourRag_Sticker_BHagen.png" /&#62;—But srsly, always rag your type

&#60;img width="1920" height="1920" width_o="1920" height_o="1920" data-src="https://freight.cargo.site/t/original/i/70a675287a745b5b8eb7ad8a27eed47f9fdaa9ae9b6a497793bf03b4ea60c06a/IG_Story_Reality_Inception_BHagen.jpg" data-mid="72447062" border="0"  src="https://freight.cargo.site/w/1000/i/70a675287a745b5b8eb7ad8a27eed47f9fdaa9ae9b6a497793bf03b4ea60c06a/IG_Story_Reality_Inception_BHagen.jpg" /&#62;
—Existential Existence Inception


&#60;img width="800" height="1200" width_o="800" height_o="1200" data-src="https://freight.cargo.site/t/original/i/ee5edda6f978b51b01db0165b591d088a2856384332774c18ea259009d8c8f72/Kamp_Margarita_Skull.gif" data-mid="72447067" border="0"  src="https://freight.cargo.site/w/800/i/ee5edda6f978b51b01db0165b591d088a2856384332774c18ea259009d8c8f72/Kamp_Margarita_Skull.gif" /&#62;—Motion and 3D vibes brought to life by Franky Martin &#38;amp; Daniel Moreno respectively


&#60;img width="1600" height="1600" width_o="1600" height_o="1600" data-src="https://freight.cargo.site/t/original/i/4366471ff24d462ca7e9dfcaeff65947a62fb2a65d61b95a832e8c8fcaf0684f/CultureCache.png" data-mid="72446531" border="0"  src="https://freight.cargo.site/w/1000/i/4366471ff24d462ca7e9dfcaeff65947a62fb2a65d61b95a832e8c8fcaf0684f/CultureCache.png" /&#62;
&#60;img width="1134" height="1460" width_o="1134" height_o="1460" data-src="https://freight.cargo.site/t/original/i/33b524fcf9a61217fe57e82965b9b0b54e3ef4bd37e49223dd1ccb9e7ea2502c/nope-bgendron.png" data-mid="72447070" border="0"  src="https://freight.cargo.site/w/1000/i/33b524fcf9a61217fe57e82965b9b0b54e3ef4bd37e49223dd1ccb9e7ea2502c/nope-bgendron.png" /&#62;

	
&#60;img width="500" height="500" width_o="500" height_o="500" data-src="https://freight.cargo.site/t/original/i/8aaddb0e61d55809c3d58f0ffbbbb7c285788fd5a5aa717be7a53ceff10a9bbb/evolve-logo-motion01.gif" data-mid="72446620" border="0"  src="https://freight.cargo.site/w/500/i/8aaddb0e61d55809c3d58f0ffbbbb7c285788fd5a5aa717be7a53ceff10a9bbb/evolve-logo-motion01.gif" /&#62;


&#60;img width="674" height="1358" width_o="674" height_o="1358" data-src="https://freight.cargo.site/t/original/i/430ac5773bd0aa9f537bc2975335465b847bccf674942c589dd995178ca9b55d/make-your-own-luck-bgendron.png" data-mid="72447068" border="0"  src="https://freight.cargo.site/w/674/i/430ac5773bd0aa9f537bc2975335465b847bccf674942c589dd995178ca9b55d/make-your-own-luck-bgendron.png" /&#62;
&#60;img width="1078" height="1622" width_o="1078" height_o="1622" data-src="https://freight.cargo.site/t/original/i/c6cf976cc04e65ebe7ffc843ffa45d2b72cea9ae0dafdc36f41465c7979bc0ea/Screen-Shot-2017-05-17-at-10.03.47-PM.png" data-mid="72446626" border="0"  src="https://freight.cargo.site/w/1000/i/c6cf976cc04e65ebe7ffc843ffa45d2b72cea9ae0dafdc36f41465c7979bc0ea/Screen-Shot-2017-05-17-at-10.03.47-PM.png" /&#62;

</description>
		
	</item>
		
		
	<item>
		<title>Underwood The Spritz</title>
				
		<link>https://brittanygendron.com/Underwood-The-Spritz</link>

		<pubDate>Wed, 01 Jul 2020 19:29:24 +0000</pubDate>

		<dc:creator>Brittany Gendron</dc:creator>

		<guid isPermaLink="true">https://brittanygendron.com/Underwood-The-Spritz</guid>

		<description>Underwood The Spritz&#38;nbsp;
 

&#60;img width="1423" height="1750" width_o="1423" height_o="1750" data-src="https://freight.cargo.site/t/original/i/8bad1cbb8878a931cbe7db08d1b549b7f15f93dd7b6ff22b693db96ffeb124c6/TheSpritz_LaunchCampaign_Tease_OPT02f.jpg" data-mid="176286270" border="0"  src="https://freight.cargo.site/w/1000/i/8bad1cbb8878a931cbe7db08d1b549b7f15f93dd7b6ff22b693db96ffeb124c6/TheSpritz_LaunchCampaign_Tease_OPT02f.jpg" /&#62;
ART DIRECTION / DESIGN / PHOTOGRAPHY / ILLUSTRATION
Client &#38;nbsp;Union Wine CompanyStylist &#38;nbsp;Ann Monohan

	
&#60;img width="3936" height="2624" width_o="3936" height_o="2624" data-src="https://freight.cargo.site/t/original/i/6e89306615c8c98b9869f08569f24353af83af8d07902b9139d31c87a8afcb3c/UWCo_TheSpritz_PoolsideSession_20210731_19.jpg" data-mid="176286745" border="0"  src="https://freight.cargo.site/w/1000/i/6e89306615c8c98b9869f08569f24353af83af8d07902b9139d31c87a8afcb3c/UWCo_TheSpritz_PoolsideSession_20210731_19.jpg" /&#62;&#60;img width="960" height="540" width_o="960" height_o="540" data-src="https://freight.cargo.site/t/original/i/f90996e330f153a8427f15d444e773082dbd5fe9e66e0849089b6818a211e831/TheSpritz_LaunchCampaign_EComm_Header_960x540_OPT03.png" data-mid="176286217" border="0"  src="https://freight.cargo.site/w/960/i/f90996e330f153a8427f15d444e773082dbd5fe9e66e0849089b6818a211e831/TheSpritz_LaunchCampaign_EComm_Header_960x540_OPT03.png" /&#62;


&#60;img width="646" height="897" width_o="646" height_o="897" data-src="https://freight.cargo.site/t/original/i/989cdbe1ae523f5482384d5e71ced08c3d730edabf241b4aeac2fe5c87778337/UWC_PostCard_TheSpritz_5.83x4.13_FRONT.png" data-mid="189839804" border="0"  src="https://freight.cargo.site/w/646/i/989cdbe1ae523f5482384d5e71ced08c3d730edabf241b4aeac2fe5c87778337/UWC_PostCard_TheSpritz_5.83x4.13_FRONT.png" /&#62;
&#60;img width="644" height="897" width_o="644" height_o="897" data-src="https://freight.cargo.site/t/original/i/9ad0e24d4992b7a0d96ae520fcb5ec0db1fc13d8d75ea8289b9334269630de8f/UWC_PostCard_TheSpritz_5.83x4.13_BACK.png" data-mid="189839803" border="0"  src="https://freight.cargo.site/w/644/i/9ad0e24d4992b7a0d96ae520fcb5ec0db1fc13d8d75ea8289b9334269630de8f/UWC_PostCard_TheSpritz_5.83x4.13_BACK.png" /&#62;


&#60;img width="2624" height="3936" width_o="2624" height_o="3936" data-src="https://freight.cargo.site/t/original/i/427ffebbfaf4305c0193ab655f84b70ca0f0df609313aaf6aa3dbdacc3747dcc/UWCo_TheSpritz_PoolsideSession_20210731_2.jpg" data-mid="189839657" border="0"  src="https://freight.cargo.site/w/1000/i/427ffebbfaf4305c0193ab655f84b70ca0f0df609313aaf6aa3dbdacc3747dcc/UWCo_TheSpritz_PoolsideSession_20210731_2.jpg" /&#62;
&#60;img width="2624" height="3936" width_o="2624" height_o="3936" data-src="https://freight.cargo.site/t/original/i/c62f6cca61b159c90866233b55ef2c8ff0ca35617415bd5e7a97f5449ddbdffe/UWCo_TheSpritz_PoolsideSession_20210731_13.jpg" data-mid="176286519" border="0"  src="https://freight.cargo.site/w/1000/i/c62f6cca61b159c90866233b55ef2c8ff0ca35617415bd5e7a97f5449ddbdffe/UWCo_TheSpritz_PoolsideSession_20210731_13.jpg" /&#62;

&#60;img width="900" height="1200" width_o="900" height_o="1200" data-src="https://freight.cargo.site/t/original/i/149b777b0698513c5bdee0090f8e4e1f4d9ffc27125139ee7346ae1101158b40/TheSpritz_CampaignImagery_Texture_03gif.gif" data-mid="176286792" border="0"  src="https://freight.cargo.site/w/900/i/149b777b0698513c5bdee0090f8e4e1f4d9ffc27125139ee7346ae1101158b40/TheSpritz_CampaignImagery_Texture_03gif.gif" /&#62;
&#60;img width="480" height="640" width_o="480" height_o="640" data-src="https://freight.cargo.site/t/original/i/0fd9b25c67986edfd5adebe075c16ad70b0c674ebeb548c269eda0e2944ea316/TheSpritz_CampaignImagery_Texture_01.gif" data-mid="176286484" border="0"  src="https://freight.cargo.site/w/480/i/0fd9b25c67986edfd5adebe075c16ad70b0c674ebeb548c269eda0e2944ea316/TheSpritz_CampaignImagery_Texture_01.gif" /&#62;
&#60;img width="1080" height="1620" width_o="1080" height_o="1620" data-src="https://freight.cargo.site/t/original/i/bd43cb19e1069091ada1ff3c50f2684cebf4365041238625dfced6089cd0201a/UWCo_TheSpritz_PoolsideSession_20210731_35-edit.jpg" data-mid="180828428" border="0"  src="https://freight.cargo.site/w/1000/i/bd43cb19e1069091ada1ff3c50f2684cebf4365041238625dfced6089cd0201a/UWCo_TheSpritz_PoolsideSession_20210731_35-edit.jpg" /&#62;
&#60;img width="3936" height="2624" width_o="3936" height_o="2624" data-src="https://freight.cargo.site/t/original/i/240111e2df8f5da4b04ea52b0ac6c5c2518a65515c44c7c0581c13880ca0e980/UWCo_TheSpritz_PoolsideSession_20210731_47.jpg" data-mid="176286589" border="0"  src="https://freight.cargo.site/w/1000/i/240111e2df8f5da4b04ea52b0ac6c5c2518a65515c44c7c0581c13880ca0e980/UWCo_TheSpritz_PoolsideSession_20210731_47.jpg" /&#62;
&#60;img width="3936" height="2624" width_o="3936" height_o="2624" data-src="https://freight.cargo.site/t/original/i/7fee971fce4e8525c611404c8d702fe2b92b42bb166d17bc07aadd61da48d47c/UWCo_TheSpritz_PoolsideSession_20210731_51.jpg" data-mid="176286693" border="0"  src="https://freight.cargo.site/w/1000/i/7fee971fce4e8525c611404c8d702fe2b92b42bb166d17bc07aadd61da48d47c/UWCo_TheSpritz_PoolsideSession_20210731_51.jpg" /&#62;</description>
		
	</item>
		
		
	<item>
		<title>Zappos: Clueless Crocs</title>
				
		<link>https://brittanygendron.com/Zappos-Clueless-Crocs</link>

		<pubDate>Sat, 27 May 2023 15:37:32 +0000</pubDate>

		<dc:creator>Brittany Gendron</dc:creator>

		<guid isPermaLink="true">https://brittanygendron.com/Zappos-Clueless-Crocs</guid>

		<description>Zappos: Clueless Crocs

	

&#60;img width="614" height="454" width_o="614" height_o="454" data-src="https://freight.cargo.site/t/original/i/6a5965db6a74798c0c373d0b867c33b7c6855433951fb5e535e7dcc9b6e16485/TheCher.gif" data-mid="180154889" border="0" alt="Victoria Mon&#38;eacute;t as Cher" data-caption="Victoria Monét as Cher" src="https://freight.cargo.site/w/614/i/6a5965db6a74798c0c373d0b867c33b7c6855433951fb5e535e7dcc9b6e16485/TheCher.gif" /&#62;
ART DIRECTOR &#38;amp; DESIGN LEAD Studio &#38;nbsp;Kamp Grizzly Client &#38;nbsp;ZapposSenior Designer &#38;nbsp;Erica Belland
Art Department&#38;nbsp; Ann MonahanCreative Director&#38;nbsp; Tally Gunstone
Director&#38;nbsp; Ariel FishPhotographer&#38;nbsp; Amber Asaly
Stylist&#38;nbsp; Tatiana Wise

Retouching&#38;nbsp; Claire&#38;nbsp;Post Production Laura Ocean
Dad Cam&#38;nbsp; Lucy Sandler
:60s Hero Film






Campaign Visuals


&#60;img width="2250" height="4000" width_o="2250" height_o="4000" data-src="https://freight.cargo.site/t/original/i/f09b2ce2d28ef1d910e780a9827ed00ed560bccbce359f440a8dbe439e8874ea/Zappos_CrocsClueless_KeyVisuals_VictoriaMonet_Cher_Head-to-Toe_Vertical.jpg" data-mid="180154896" border="0"  src="https://freight.cargo.site/w/1000/i/f09b2ce2d28ef1d910e780a9827ed00ed560bccbce359f440a8dbe439e8874ea/Zappos_CrocsClueless_KeyVisuals_VictoriaMonet_Cher_Head-to-Toe_Vertical.jpg" /&#62;
&#60;img width="2250" height="4000" width_o="2250" height_o="4000" data-src="https://freight.cargo.site/t/original/i/d63dc7338ca74f7d0093c14b9c0363436fab669a5fc1c5433c4acdbf16935cd4/Zappos_CrocsClueless_KeyVisuals_AmberRiley_Dionne_Knee-Down_Vertical.jpg" data-mid="180154923" border="0"  src="https://freight.cargo.site/w/1000/i/d63dc7338ca74f7d0093c14b9c0363436fab669a5fc1c5433c4acdbf16935cd4/Zappos_CrocsClueless_KeyVisuals_AmberRiley_Dionne_Knee-Down_Vertical.jpg" /&#62;
&#60;img width="2250" height="4000" width_o="2250" height_o="4000" data-src="https://freight.cargo.site/t/original/i/7e9177ac9034f793356fafa51d5019df6149ccc63de2cc2f54e35089bef7e901/Zappos_CrocsClueless_KeyVisuals_Thuy_Amber_Head-to-Toe_Vertical.jpg" data-mid="180154945" border="0"  src="https://freight.cargo.site/w/1000/i/7e9177ac9034f793356fafa51d5019df6149ccc63de2cc2f54e35089bef7e901/Zappos_CrocsClueless_KeyVisuals_Thuy_Amber_Head-to-Toe_Vertical.jpg" /&#62;
&#60;img width="2250" height="4000" width_o="2250" height_o="4000" data-src="https://freight.cargo.site/t/original/i/bfcc3fe87a6eeb2cdb21ae86b7093222216b6d16cb6965496059b127ad78be6f/Zappos_CrocsClueless_KeyVisuals_RiverGallo_Tai_Head-to-Toe_Vertical.jpg" data-mid="180154967" border="0"  src="https://freight.cargo.site/w/1000/i/bfcc3fe87a6eeb2cdb21ae86b7093222216b6d16cb6965496059b127ad78be6f/Zappos_CrocsClueless_KeyVisuals_RiverGallo_Tai_Head-to-Toe_Vertical.jpg" /&#62;
Totally Fave Moments
&#60;img width="614" height="454" width_o="614" height_o="454" data-src="https://freight.cargo.site/t/original/i/f5876ac7a2c038d3ff0cc97be291199c289ea1516d6cb96c2e113e73cf7b8ee0/EwTennis.gif" data-mid="180156547" border="0" alt="EW, TENNIS." data-caption="EW, TENNIS." src="https://freight.cargo.site/w/614/i/f5876ac7a2c038d3ff0cc97be291199c289ea1516d6cb96c2e113e73cf7b8ee0/EwTennis.gif" /&#62;&#60;img width="614" height="454" width_o="614" height_o="454" data-src="https://freight.cargo.site/t/original/i/c7ebbb8452ead38fa3176d538a7f1610573b317c571c4dac296e877a74a1b46c/TheDionne.gif" data-mid="180154890" border="0"  src="https://freight.cargo.site/w/614/i/c7ebbb8452ead38fa3176d538a7f1610573b317c571c4dac296e877a74a1b46c/TheDionne.gif" /&#62;
&#60;img width="614" height="454" width_o="614" height_o="454" data-src="https://freight.cargo.site/t/original/i/042ebaeeacea5b83a36c76395548d7293195a723706f17deefb26ee6d65f6ecc/TheAmber.gif" data-mid="180154888" border="0"  src="https://freight.cargo.site/w/614/i/042ebaeeacea5b83a36c76395548d7293195a723706f17deefb26ee6d65f6ecc/TheAmber.gif" /&#62;
&#60;img width="614" height="454" width_o="614" height_o="454" data-src="https://freight.cargo.site/t/original/i/eef289cfa66a37a4c8af0419e69f5acfa52ad6238e74008e3fa8469393a64aeb/TaiDancing.gif" data-mid="180154886" border="0"  src="https://freight.cargo.site/w/614/i/eef289cfa66a37a4c8af0419e69f5acfa52ad6238e74008e3fa8469393a64aeb/TaiDancing.gif" /&#62;

&#60;img width="614" height="454" width_o="614" height_o="454" data-src="https://freight.cargo.site/t/original/i/3ed960d35be54de35ba3a25631fa737356e13ae61a63b20b818cfbaab79def49/Dionne_KissBlow.gif" data-mid="180156575" border="0"  src="https://freight.cargo.site/w/614/i/3ed960d35be54de35ba3a25631fa737356e13ae61a63b20b818cfbaab79def49/Dionne_KissBlow.gif" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>HBO: Euphoria Mini Mart</title>
				
		<link>https://brittanygendron.com/HBO-Euphoria-Mini-Mart</link>

		<pubDate>Sun, 23 Aug 2020 02:04:57 +0000</pubDate>

		<dc:creator>Brittany Gendron</dc:creator>

		<guid isPermaLink="true">https://brittanygendron.com/HBO-Euphoria-Mini-Mart</guid>

		<description>HBO: Euphoria Mini Mart
&#38;nbsp;



	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/40ae928d5c64563788c39d021f62d06bed55025b372ba5aee607ab92c9754f0a/HBO_Euphoria_Labrinth_Full_11_MT.00_01_35_19.Still004.jpg" data-mid="80599267" border="0"  src="https://freight.cargo.site/w/1000/i/40ae928d5c64563788c39d021f62d06bed55025b372ba5aee607ab92c9754f0a/HBO_Euphoria_Labrinth_Full_11_MT.00_01_35_19.Still004.jpg" /&#62;
ART DIRECTOR / DESIGNERStudio &#38;nbsp;Kamp GrizzlyClient&#38;nbsp; HBO EuphoriaMotion Designer&#38;nbsp; Franky MartinOther Designers &#38;nbsp;Ty Modeleski, Judd OrtizCreavite Director &#38;nbsp;Justin Morris
Producer&#38;nbsp; Jeremy Schneier
Project Manager&#38;nbsp; Annie ArehartVideo Editor &#38;nbsp;Matt Taylor
Post Production Coordinator&#38;nbsp; Mamie-Claire Cornelius
Director &#38;nbsp;Christopher Ranson
DP&#38;nbsp; David Wright


 To celebrate Labrinth’s Emmy nod for Euphoria’s “Outstanding Music Composition”, we created a space for him to revisit the series’ anthemic score. We endeavored to create an immersive performance inspired by the series iconic visuals and recurring convenience store setting.
We brought this experience to life with type driven and textural neon vignettes mixed with some of Season 1’s most memorable scenes. The Euphoria Mini Mart was born.



	
&#38;nbsp;“The Euphoria Mini Mart presents Labrinth” went live on YouTube Premieres. The immersive music experience was a rejuvenated approach, elevating the “live from home” performance model we came to know during quarantine 2020.&#38;nbsp;
Art Direction
We were inspired by an immersive world that we could create when the camera traveled through a neon tube’s molecular world. This thinking brought the bulk of the set graphics to life, creating ambient vibes that we could mix in between more frantic type-driven moments and episode clips.&#38;nbsp;&#60;img width="640" height="365" width_o="640" height_o="365" data-src="https://freight.cargo.site/t/original/i/56e9ecf25e07c626391796fb725c94794af0698e6685f0a52236be5a6b29622a/ezgif.com-optimize.gif" data-mid="80604222" border="0"  src="https://freight.cargo.site/w/640/i/56e9ecf25e07c626391796fb725c94794af0698e6685f0a52236be5a6b29622a/ezgif.com-optimize.gif" /&#62;&#60;img width="973" height="555" width_o="973" height_o="555" data-src="https://freight.cargo.site/t/original/i/fcf3d27e11614780adb05ba4b154aa3542c9e584a258d67e000776ece372e1ab/Screen-Shot-2020-08-07-at-12.26.13-PM.png" data-mid="80598483" border="0"  src="https://freight.cargo.site/w/973/i/fcf3d27e11614780adb05ba4b154aa3542c9e584a258d67e000776ece372e1ab/Screen-Shot-2020-08-07-at-12.26.13-PM.png" /&#62;&#60;img width="640" height="359" width_o="640" height_o="359" data-src="https://freight.cargo.site/t/original/i/9c0ce0fe510c6e4bb8368974e55c13a3e533f25803ff5235b94e0511a98ee674/Aug-24-2020-10-10-33.gif" data-mid="80854351" border="0"  src="https://freight.cargo.site/w/640/i/9c0ce0fe510c6e4bb8368974e55c13a3e533f25803ff5235b94e0511a98ee674/Aug-24-2020-10-10-33.gif" /&#62;&#60;img width="2906" height="1668" width_o="2906" height_o="1668" data-src="https://freight.cargo.site/t/original/i/88496266c29ee2d938675061da77a09cf7c6011133c193aa63063d9b45824e1c/HBO_Euphoria_SetGFX_NeonTunnel.png" data-mid="80605204" border="0"  src="https://freight.cargo.site/w/1000/i/88496266c29ee2d938675061da77a09cf7c6011133c193aa63063d9b45824e1c/HBO_Euphoria_SetGFX_NeonTunnel.png" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a4ba0683b42c2078bbfeb8d4ccdab47719d4d681f63a45a5a7351ec074ea418c/Euphoria_Labrinth_Set_GFX_Vignette_Stickers.gif" data-mid="80598528" border="0"  src="https://freight.cargo.site/w/1000/i/a4ba0683b42c2078bbfeb8d4ccdab47719d4d681f63a45a5a7351ec074ea418c/Euphoria_Labrinth_Set_GFX_Vignette_Stickers.gif" /&#62;
&#38;nbsp;Sale stickers and price tags tiled 
into textural grids of colorful shapes.&#60;img width="640" height="359" width_o="640" height_o="359" data-src="https://freight.cargo.site/t/original/i/df6ca0b98d71fe0593e9eb7a830fa41474314d0cb87f7dbd088fb2f59a06df14/ezgif.com-optimize.gif" data-mid="80854520" border="0"  src="https://freight.cargo.site/w/640/i/df6ca0b98d71fe0593e9eb7a830fa41474314d0cb87f7dbd088fb2f59a06df14/ezgif.com-optimize.gif" /&#62;

&#60;img width="2912" height="1674" width_o="2912" height_o="1674" data-src="https://freight.cargo.site/t/original/i/4ad0c19d0ffdbef73cf86d924864e21abca823122a251f94836fe7b1fbbfe22a/HBO_Euphoria_SetGFX_TypeTicker.png" data-mid="80605205" border="0"  src="https://freight.cargo.site/w/1000/i/4ad0c19d0ffdbef73cf86d924864e21abca823122a251f94836fe7b1fbbfe22a/HBO_Euphoria_SetGFX_TypeTicker.png" /&#62;
&#60;img width="2273" height="1303" width_o="2273" height_o="1303" data-src="https://freight.cargo.site/t/original/i/67e7ead2150e665386d6b34adda4d198ae5ecd73fee1353d1fa00cc772870cdd/Screen-Shot-2020-08-24-at-9.56.39-AM.png" data-mid="80854710" border="0"  src="https://freight.cargo.site/w/1000/i/67e7ead2150e665386d6b34adda4d198ae5ecd73fee1353d1fa00cc772870cdd/Screen-Shot-2020-08-24-at-9.56.39-AM.png" /&#62;
&#60;img width="2906" height="1670" width_o="2906" height_o="1670" data-src="https://freight.cargo.site/t/original/i/7fb158881f8e7741db4843d2902467e904f00720a4e1e91559115fda913ecae1/HBO_Euphoria_SetGFX_IceCreamNeon.png" data-mid="80605203" border="0"  src="https://freight.cargo.site/w/1000/i/7fb158881f8e7741db4843d2902467e904f00720a4e1e91559115fda913ecae1/HBO_Euphoria_SetGFX_IceCreamNeon.png" /&#62;

&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; 
Our pared back ‘mini mart’ set heroed the set graphics on a massive LED wall that acted as Labrinth’s backdrop for the performance. We opted for a simple nod to convenience stores by incorporating a black and white tiled vinyl floor, which gave the space more visual interest, especially when it caught the reflection in Labrinth’s sunglasses. To further tie to the series’ aesthetic, we lit the set with ambient gel lighting creating an immersive surreal space for Labrinth’s inspired performance.&#38;nbsp;


&#60;img width="2904" height="1640" width_o="2904" height_o="1640" data-src="https://freight.cargo.site/t/original/i/7ebaa415b5bb2aa2aea5256c9bc340cb8f0a9c73ece710c40f300c9725cf21aa/HBO_Euphoria_Live_Intro_Neon.png" data-mid="80605202" border="0"  src="https://freight.cargo.site/w/1000/i/7ebaa415b5bb2aa2aea5256c9bc340cb8f0a9c73ece710c40f300c9725cf21aa/HBO_Euphoria_Live_Intro_Neon.png" /&#62;
&#60;img width="960" height="540" width_o="960" height_o="540" data-src="https://freight.cargo.site/t/original/i/a113e04d795226bce43c4ba9789baeb97da665d597f93db699689a6267d709bd/7---1-B-2020-08-14-09-34-36.png" data-mid="80604665" border="0"  src="https://freight.cargo.site/w/960/i/a113e04d795226bce43c4ba9789baeb97da665d597f93db699689a6267d709bd/7---1-B-2020-08-14-09-34-36.png" /&#62;
&#60;img width="2293" height="1289" width_o="2293" height_o="1289" data-src="https://freight.cargo.site/t/original/i/00d3e267056906749c6a3d83eda282f3b4b1cd87087773834adbc71513ee3d27/Screen-Shot-2020-08-24-at-10.21.46-AM.png" data-mid="80855955" border="0"  src="https://freight.cargo.site/w/1000/i/00d3e267056906749c6a3d83eda282f3b4b1cd87087773834adbc71513ee3d27/Screen-Shot-2020-08-24-at-10.21.46-AM.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/81095f11a1890ba5ca6f622e345ce2dbac490a12b05e86c1c5130064e9e56960/HBO_Euphoria_Labrinth_Full_11_MT.00_06_16_06.Still005.jpg" data-mid="80599268" border="0"  src="https://freight.cargo.site/w/1000/i/81095f11a1890ba5ca6f622e345ce2dbac490a12b05e86c1c5130064e9e56960/HBO_Euphoria_Labrinth_Full_11_MT.00_06_16_06.Still005.jpg" /&#62;

</description>
		
	</item>
		
		
	<item>
		<title>BTSA LA</title>
				
		<link>https://brittanygendron.com/BTSA-LA</link>

		<pubDate>Fri, 02 Jun 2023 19:47:07 +0000</pubDate>

		<dc:creator>Brittany Gendron</dc:creator>

		<guid isPermaLink="true">https://brittanygendron.com/BTSA-LA</guid>

		<description>BTSA LA (Behind the Scenes Apparel)


	&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/3160a27b187b7cf9210b5a0812bad7e6065adfa5a78e61c8e554e7a8ed2cd54a/BTSA_CaseStudy_square.gif" data-mid="188614613" border="0"  src="https://freight.cargo.site/w/1000/i/3160a27b187b7cf9210b5a0812bad7e6065adfa5a78e61c8e554e7a8ed2cd54a/BTSA_CaseStudy_square.gif" /&#62;


BRAND IDENTITY / BRAND STRATEGY
ART DIRECTOR
Client &#38;nbsp;Behind the Scenes Apparel&#38;nbsp;Behind The Scenes Apparel (BTSA) is an apparel company based in Los Angeles. An immigrant owned and operated business that provides a one-stop shop for streamlined wholesale garment customization and locally sourced materials. BTSA tasked our team with creating a brand identity to capture their ethos and establish a benchmark for the business moving forward and a visual identity that can grow with the business as it evolves.&#38;nbsp;We took this brief and crafted a visual identity anchored in playful minimalism with a custom fat face font derived from simple forms inspired by the codes of apparel pattern making.&#38;nbsp;
BTSA Display

&#60;img width="5074" height="1932" width_o="5074" height_o="1932" data-src="https://freight.cargo.site/t/original/i/f8df9f014091f20ac1efe3a5b36f75685a7cb7974c2ff1ee29996972f79bc610/BTSA_Font_Specimen_v2_090120.png" data-mid="215761592" border="0"  src="https://freight.cargo.site/w/1000/i/f8df9f014091f20ac1efe3a5b36f75685a7cb7974c2ff1ee29996972f79bc610/BTSA_Font_Specimen_v2_090120.png" /&#62;
&#60;img width="362" height="298" width_o="362" height_o="298" data-src="https://freight.cargo.site/t/original/i/c3135080b2d9457d1fd2b416406a82b0925feaf97c027b2d8ec44c398de49a42/BTSA_GLYPHS.png" data-mid="215761596" border="0" data-scale="100" src="https://freight.cargo.site/w/362/i/c3135080b2d9457d1fd2b416406a82b0925feaf97c027b2d8ec44c398de49a42/BTSA_GLYPHS.png" /&#62;
To create a robust modular system that is as flexible as BTSA itself, the letterforms from the logotype were broken down and individual pieces of anatomy from each were leveraged to create an ownable icon system.&#38;nbsp;
The result is a unique and customizable, modular system. 


	&#60;img width="1825" height="2160" width_o="1825" height_o="2160" data-src="https://freight.cargo.site/t/original/i/0edbf0ef40e924ea515880d61f2b1e63203c9cd1ac405b76adb6642009e0b7a3/BTSA_CaseStudy_BrandBoardB.png" data-mid="188617420" border="0"  src="https://freight.cargo.site/w/1000/i/0edbf0ef40e924ea515880d61f2b1e63203c9cd1ac405b76adb6642009e0b7a3/BTSA_CaseStudy_BrandBoardB.png" /&#62;
&#60;img width="2015" height="2160" width_o="2015" height_o="2160" data-src="https://freight.cargo.site/t/original/i/dca1a9220baa36f8bca1e79f81e4f6e748a53217c4b63a16b754f0934e0e0da7/BTSA_CaseStudy_BrandBoardA.png" data-mid="188617453" border="0"  src="https://freight.cargo.site/w/1000/i/dca1a9220baa36f8bca1e79f81e4f6e748a53217c4b63a16b754f0934e0e0da7/BTSA_CaseStudy_BrandBoardA.png" /&#62;&#60;img width="665" height="268" width_o="665" height_o="268" data-src="https://freight.cargo.site/t/original/i/23bdfb3fb572a2c8f015c9ffea299cc4ac82a0d17f608ec11de77dfab1b0010e/BTSA_CaseStudy_IconSet.png" data-mid="188621013" border="0"  src="https://freight.cargo.site/w/665/i/23bdfb3fb572a2c8f015c9ffea299cc4ac82a0d17f608ec11de77dfab1b0010e/BTSA_CaseStudy_IconSet.png" /&#62;

Social and Print Applications
&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/8dd8f7ea0d69af0d7028af2f0c2decce37b93b9d3909b2e3686b90b37bd616af/iPhone_BTSA_Instagram.gif" data-mid="188621071" border="0"  src="https://freight.cargo.site/w/1000/i/8dd8f7ea0d69af0d7028af2f0c2decce37b93b9d3909b2e3686b90b37bd616af/iPhone_BTSA_Instagram.gif" /&#62;
&#60;img width="3365" height="2244" width_o="3365" height_o="2244" data-src="https://freight.cargo.site/t/original/i/562104ecff4b2265828ae6b7e5c044f5e795b903e61c69255c514ef025b8ec38/BTSA_CaseStudy_CATALOG.png" data-mid="188621010" border="0"  src="https://freight.cargo.site/w/1000/i/562104ecff4b2265828ae6b7e5c044f5e795b903e61c69255c514ef025b8ec38/BTSA_CaseStudy_CATALOG.png" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>747 Warehouse St</title>
				
		<link>https://brittanygendron.com/747-Warehouse-St</link>

		<pubDate>Tue, 19 May 2020 23:35:14 +0000</pubDate>

		<dc:creator>Brittany Gendron</dc:creator>

		<guid isPermaLink="true">https://brittanygendron.com/747-Warehouse-St</guid>

		<description>747 Warehouse Stadidas All Star Weekend 2018



	&#60;img width="900" height="286" width_o="900" height_o="286" data-src="https://freight.cargo.site/t/original/i/4ae9fc7d8477c989c2d894609aac57b155c8b4fa3ab4aadec125a8cafb5c0e78/2017-12-747-banner.gif" data-mid="72415667" border="0"  src="https://freight.cargo.site/w/900/i/4ae9fc7d8477c989c2d894609aac57b155c8b4fa3ab4aadec125a8cafb5c0e78/2017-12-747-banner.gif" /&#62; 




SENIOR DESIGNER / UX/UI DESIGNER / PRODUCTION DESIGNER
 Studio &#38;nbsp;Kamp Grizzly Client &#38;nbsp;adidasOther Designers&#38;nbsp; Ashley Marcu, Josh Eberhard, Christy Zilka, Judd Ortiz
Motion Designer&#38;nbsp; Franky Martin
Art Directors&#38;nbsp; Rachel Yoakum, Rehanah Spence, Justin MorrisCreative Director&#38;nbsp; Kevin ‘Yogi’ HakimExecutive Creative Director&#38;nbsp; Dan Portrait


&#60;img width="163" height="163" width_o="163" height_o="163" data-src="https://freight.cargo.site/t/original/i/b952490a700c61b606020706fcc7061c4aac9f0e1be3b77877473e5372dec5e8/BASKETBALL.png" data-mid="72446182" border="0"  src="https://freight.cargo.site/w/163/i/b952490a700c61b606020706fcc7061c4aac9f0e1be3b77877473e5372dec5e8/BASKETBALL.png" /&#62;

&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; The brief from adidas was to disrupt all star weekend
2018 and create an
unforgettable experience
for the city of Los
Angeles. Our approach was an unprecendented two-day festival blurring the line between basketball and culture: 747 Warehouse St.

&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; I joined the team to help with design across all touchpoints including wayfinding in the warehouse, VIP welcome kits, UX/UI design for the ticketing system and product raffle beacons, digital communications, print flyers, wayfinding, etc...&#38;nbsp;

&#60;img width="163" height="163" width_o="163" height_o="163" data-src="https://freight.cargo.site/t/original/i/b952490a700c61b606020706fcc7061c4aac9f0e1be3b77877473e5372dec5e8/BASKETBALL.png" data-mid="72446182" border="0"  src="https://freight.cargo.site/w/163/i/b952490a700c61b606020706fcc7061c4aac9f0e1be3b77877473e5372dec5e8/BASKETBALL.png" /&#62;

&#60;img width="846" height="582" width_o="846" height_o="582" data-src="https://freight.cargo.site/t/original/i/a207ffc751ab6f9d156dc5304876f60806798ce3840d015dc959a46836701d99/WelcomeToTheWarehouse.gif" data-mid="73204824" border="0"  src="https://freight.cargo.site/w/846/i/a207ffc751ab6f9d156dc5304876f60806798ce3840d015dc959a46836701d99/WelcomeToTheWarehouse.gif" /&#62;&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; The mission of the warehouse was to set a new tone of voice for basketball culture. With this goal at the helm, our visual language was an ever-changing, unapologetic identity system that symbolized making new with the old. We chopped and screwed codes of both factory and sport, creating a fresh, unexpected and playful aesthetic for the event that delicately balanced raucous play and informational detail. 

&#60;img width="163" height="163" width_o="163" height_o="163" data-src="https://freight.cargo.site/t/original/i/b952490a700c61b606020706fcc7061c4aac9f0e1be3b77877473e5372dec5e8/BASKETBALL.png" data-mid="72446182" border="0"  src="https://freight.cargo.site/w/163/i/b952490a700c61b606020706fcc7061c4aac9f0e1be3b77877473e5372dec5e8/BASKETBALL.png" /&#62;


	&#60;img width="720" height="405" width_o="720" height_o="405" data-src="https://freight.cargo.site/t/original/i/8caeb0f7c20aa2348a7e00acd602f34953d9e80b1e34a607a53257ae04cdd632/747_Design_2.gif" data-mid="72446111" border="0"  src="https://freight.cargo.site/w/720/i/8caeb0f7c20aa2348a7e00acd602f34953d9e80b1e34a607a53257ae04cdd632/747_Design_2.gif" /&#62;
	&#60;img width="720" height="405" width_o="720" height_o="405" data-src="https://freight.cargo.site/t/original/i/0986f88b3268fa25ceba4d84fc4cff94619b87e20adddbc05001cb01a527b134/747_Design_3.gif" data-mid="72446112" border="0"  src="https://freight.cargo.site/w/720/i/0986f88b3268fa25ceba4d84fc4cff94619b87e20adddbc05001cb01a527b134/747_Design_3.gif" /&#62;
&#60;img width="720" height="405" width_o="720" height_o="405" data-src="https://freight.cargo.site/t/original/i/1f073b2522a33b501648bb64139d79891726969cec04f96e58779a543bdb6a5d/747_Design_5.gif" data-mid="72446114" border="0"  src="https://freight.cargo.site/w/720/i/1f073b2522a33b501648bb64139d79891726969cec04f96e58779a543bdb6a5d/747_Design_5.gif" /&#62;
&#60;img width="720" height="405" width_o="720" height_o="405" data-src="https://freight.cargo.site/t/original/i/33ae4423b457c4ecbcbba3d748210e9470f2c7a5b1a7bc35d11b9c9d9de1a0a8/747_Design_4.gif" data-mid="72446113" border="0"  src="https://freight.cargo.site/w/720/i/33ae4423b457c4ecbcbba3d748210e9470f2c7a5b1a7bc35d11b9c9d9de1a0a8/747_Design_4.gif" /&#62;


&#60;img width="163" height="163" width_o="163" height_o="163" data-src="https://freight.cargo.site/t/original/i/b952490a700c61b606020706fcc7061c4aac9f0e1be3b77877473e5372dec5e8/BASKETBALL.png" data-mid="72446182" border="0"  src="https://freight.cargo.site/w/163/i/b952490a700c61b606020706fcc7061c4aac9f0e1be3b77877473e5372dec5e8/BASKETBALL.png" /&#62;
&#60;img width="163" height="163" width_o="163" height_o="163" data-src="https://freight.cargo.site/t/original/i/b952490a700c61b606020706fcc7061c4aac9f0e1be3b77877473e5372dec5e8/BASKETBALL.png" data-mid="72446182" border="0"  src="https://freight.cargo.site/w/163/i/b952490a700c61b606020706fcc7061c4aac9f0e1be3b77877473e5372dec5e8/BASKETBALL.png" /&#62;

&#60;img width="6720" height="4480" width_o="6720" height_o="4480" data-src="https://freight.cargo.site/t/original/i/ab16f67033d7f16fcf44f1cb9022066e2e5df950a7a6e8f1b0f16f0e9371ef4e/KG_6K9A3627.jpg" data-mid="72416009" border="0"  src="https://freight.cargo.site/w/1000/i/ab16f67033d7f16fcf44f1cb9022066e2e5df950a7a6e8f1b0f16f0e9371ef4e/KG_6K9A3627.jpg" /&#62;
&#60;img width="1781" height="988" width_o="1781" height_o="988" data-src="https://freight.cargo.site/t/original/i/66734ff0e7c74654a575b27a42b96a7013b2bdb0134c5bd92a3cc87b68275771/Screenshot-2018-02-01-19.18.06.png" data-mid="72416027" border="0"  src="https://freight.cargo.site/w/1000/i/66734ff0e7c74654a575b27a42b96a7013b2bdb0134c5bd92a3cc87b68275771/Screenshot-2018-02-01-19.18.06.png" /&#62;

&#60;img width="163" height="163" width_o="163" height_o="163" data-src="https://freight.cargo.site/t/original/i/b952490a700c61b606020706fcc7061c4aac9f0e1be3b77877473e5372dec5e8/BASKETBALL.png" data-mid="72446182" border="0"  src="https://freight.cargo.site/w/163/i/b952490a700c61b606020706fcc7061c4aac9f0e1be3b77877473e5372dec5e8/BASKETBALL.png" /&#62;

&#60;img width="1332" height="1080" width_o="1332" height_o="1080" data-src="https://freight.cargo.site/t/original/i/87ca761d62eaa4866d8d161cf258e1ce5f945e0895598a76edceb30283ae480e/adidasBasketball_747WarehouseSt_Website_BHagen.gif" data-mid="72415916" border="0"  src="https://freight.cargo.site/w/1000/i/87ca761d62eaa4866d8d161cf258e1ce5f945e0895598a76edceb30283ae480e/adidasBasketball_747WarehouseSt_Website_BHagen.gif" /&#62;
&#60;img width="163" height="163" width_o="163" height_o="163" data-src="https://freight.cargo.site/t/original/i/b952490a700c61b606020706fcc7061c4aac9f0e1be3b77877473e5372dec5e8/BASKETBALL.png" data-mid="72446182" border="0"  src="https://freight.cargo.site/w/163/i/b952490a700c61b606020706fcc7061c4aac9f0e1be3b77877473e5372dec5e8/BASKETBALL.png" /&#62;




	
&#60;img width="640" height="480" width_o="640" height_o="480" data-src="https://freight.cargo.site/t/original/i/c71deb6d212ae8383d3128f480eedd60945285e32640ae9e2ba34001c339eb62/RFID_Scan.gif" data-mid="72415827" border="0"  src="https://freight.cargo.site/w/640/i/c71deb6d212ae8383d3128f480eedd60945285e32640ae9e2ba34001c339eb62/RFID_Scan.gif" /&#62;

	
&#60;img width="640" height="480" width_o="640" height_o="480" data-src="https://freight.cargo.site/t/original/i/c71deb6d212ae8383d3128f480eedd60945285e32640ae9e2ba34001c339eb62/RFID_Scan.gif" data-mid="72415827" border="0"  src="https://freight.cargo.site/w/640/i/c71deb6d212ae8383d3128f480eedd60945285e32640ae9e2ba34001c339eb62/RFID_Scan.gif" /&#62;

	
&#60;img width="640" height="480" width_o="640" height_o="480" data-src="https://freight.cargo.site/t/original/i/c71deb6d212ae8383d3128f480eedd60945285e32640ae9e2ba34001c339eb62/RFID_Scan.gif" data-mid="72415827" border="0"  src="https://freight.cargo.site/w/640/i/c71deb6d212ae8383d3128f480eedd60945285e32640ae9e2ba34001c339eb62/RFID_Scan.gif" /&#62;


	&#60;img width="1878" height="840" width_o="1878" height_o="840" data-src="https://freight.cargo.site/t/original/i/5762428f2851fe64ee23b831bcfdb047da6542dd4cea8775a3035c06ed3b4e67/Screenshot-2018-02-09-00.43.47.png" data-mid="72416155" border="0"  src="https://freight.cargo.site/w/1000/i/5762428f2851fe64ee23b831bcfdb047da6542dd4cea8775a3035c06ed3b4e67/Screenshot-2018-02-09-00.43.47.png" /&#62;
&#60;img width="1082" height="570" width_o="1082" height_o="570" data-src="https://freight.cargo.site/t/original/i/b40bc51ac588095b51eb5bd99024ae5f457853a57b1de786a01c442f392b70bd/Screenshot-2018-02-02-10.29.37.png" data-mid="72416103" border="0"  src="https://freight.cargo.site/w/1000/i/b40bc51ac588095b51eb5bd99024ae5f457853a57b1de786a01c442f392b70bd/Screenshot-2018-02-02-10.29.37.png" /&#62;


	&#60;img width="252" height="416" width_o="252" height_o="416" data-src="https://freight.cargo.site/t/original/i/6351ec89724e3fe55cb3e6b404326ae49b16d62008fe8cba0d9c74e6fb403557/Screenshot-2018-02-10-14.27.59.png" data-mid="72446331" border="0"  src="https://freight.cargo.site/w/252/i/6351ec89724e3fe55cb3e6b404326ae49b16d62008fe8cba0d9c74e6fb403557/Screenshot-2018-02-10-14.27.59.png" /&#62;
	&#60;img width="252" height="416" width_o="252" height_o="416" data-src="https://freight.cargo.site/t/original/i/6351ec89724e3fe55cb3e6b404326ae49b16d62008fe8cba0d9c74e6fb403557/Screenshot-2018-02-10-14.27.59.png" data-mid="72446331" border="0"  src="https://freight.cargo.site/w/252/i/6351ec89724e3fe55cb3e6b404326ae49b16d62008fe8cba0d9c74e6fb403557/Screenshot-2018-02-10-14.27.59.png" /&#62;
	&#60;img width="252" height="416" width_o="252" height_o="416" data-src="https://freight.cargo.site/t/original/i/6351ec89724e3fe55cb3e6b404326ae49b16d62008fe8cba0d9c74e6fb403557/Screenshot-2018-02-10-14.27.59.png" data-mid="72446331" border="0"  src="https://freight.cargo.site/w/252/i/6351ec89724e3fe55cb3e6b404326ae49b16d62008fe8cba0d9c74e6fb403557/Screenshot-2018-02-10-14.27.59.png" /&#62;

&#60;img width="2000" height="2000" width_o="2000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/f13f077a3de0481bbffbb74110f4093fb896e98c272d1bcebcb095fc2d83e31c/asw_adidas_KampGrizzly_BHagen_02.gif" data-mid="72415917" border="0"  src="https://freight.cargo.site/w/1000/i/f13f077a3de0481bbffbb74110f4093fb896e98c272d1bcebcb095fc2d83e31c/asw_adidas_KampGrizzly_BHagen_02.gif" /&#62;
&#60;img width="163" height="163" width_o="163" height_o="163" data-src="https://freight.cargo.site/t/original/i/b952490a700c61b606020706fcc7061c4aac9f0e1be3b77877473e5372dec5e8/BASKETBALL.png" data-mid="72446182" border="0"  src="https://freight.cargo.site/w/163/i/b952490a700c61b606020706fcc7061c4aac9f0e1be3b77877473e5372dec5e8/BASKETBALL.png" /&#62;
&#60;img width="770" height="513" width_o="770" height_o="513" data-src="https://freight.cargo.site/t/original/i/09930caa23bacdfd5f5d56d113df8a737905ecc75a3c0e507799f9f5d1a54afc/KG_747WarehouseSt_Lot2_Concert.jpg" data-mid="73204819" border="0"  src="https://freight.cargo.site/w/770/i/09930caa23bacdfd5f5d56d113df8a737905ecc75a3c0e507799f9f5d1a54afc/KG_747WarehouseSt_Lot2_Concert.jpg" /&#62;

&#60;img width="163" height="163" width_o="163" height_o="163" data-src="https://freight.cargo.site/t/original/i/b952490a700c61b606020706fcc7061c4aac9f0e1be3b77877473e5372dec5e8/BASKETBALL.png" data-mid="72446182" border="0"  src="https://freight.cargo.site/w/163/i/b952490a700c61b606020706fcc7061c4aac9f0e1be3b77877473e5372dec5e8/BASKETBALL.png" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>Crystal Dolphin Beach Club</title>
				
		<link>https://brittanygendron.com/Crystal-Dolphin-Beach-Club</link>

		<pubDate>Tue, 19 May 2020 23:35:15 +0000</pubDate>

		<dc:creator>Brittany Gendron</dc:creator>

		<guid isPermaLink="true">https://brittanygendron.com/Crystal-Dolphin-Beach-Club</guid>

		<description>Crystal Dolphin Beach Club



	&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b0291c9e72f6bec2adb61a77fd6da7eb5d123097ad8b27e6d17b09b94b2f923c/CDBC_Preview.gif" data-mid="72395289" border="0"  src="https://freight.cargo.site/w/1000/i/b0291c9e72f6bec2adb61a77fd6da7eb5d123097ad8b27e6d17b09b94b2f923c/CDBC_Preview.gif" /&#62;



SENIOR DESIGNER
 Studio &#38;nbsp;Kamp GrizzlyArt Direction&#38;nbsp; Helena Chu
Party Vibes&#38;nbsp; Party Animal


The return of the infamous Crystal Dolphin Beach Club. A wavy, wild and loud visual identity for Kamp Grizzly’s 2018 studio summer gathering. Floaties floated. Tanks were tie dyed. Fun ensued.




	
	
&#60;img width="272" height="272" width_o="272" height_o="272" data-src="https://freight.cargo.site/t/original/i/5e7920a7dc51e7496fe1aca32f47df2410d7d9c38300022fdcfb080db48c863f/Large-GIF-272x272.gif" data-mid="72396770" border="0" data-scale="100" src="https://freight.cargo.site/w/272/i/5e7920a7dc51e7496fe1aca32f47df2410d7d9c38300022fdcfb080db48c863f/Large-GIF-272x272.gif" /&#62;—Sip


	&#60;img width="272" height="272" width_o="272" height_o="272" data-src="https://freight.cargo.site/t/original/i/3b06ab0e1b8199a1a41ab27d9648a286ebea37cfa51bc368c861a90a7cc5b2c1/Large-GIF-272x272.gif" data-mid="72396776" border="0" data-scale="100" src="https://freight.cargo.site/w/272/i/3b06ab0e1b8199a1a41ab27d9648a286ebea37cfa51bc368c861a90a7cc5b2c1/Large-GIF-272x272.gif" /&#62;—Dye
	


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</description>
		
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	<item>
		<title>She Breaks Barriers</title>
				
		<link>https://brittanygendron.com/She-Breaks-Barriers</link>

		<pubDate>Mon, 25 May 2020 23:04:36 +0000</pubDate>

		<dc:creator>Brittany Gendron</dc:creator>

		<guid isPermaLink="true">https://brittanygendron.com/She-Breaks-Barriers</guid>

		<description>She Breaks Barriersadidas Global



	&#60;img width="2500" height="1670" width_o="2500" height_o="1670" data-src="https://freight.cargo.site/t/original/i/06bd03e10789c6249b1fb911e31a868437c2d6d1a46a2ca67484cb3886844acd/adidas_SheBreaksBarriers_BHagen.jpg" data-mid="72418887" border="0"  src="https://freight.cargo.site/w/1000/i/06bd03e10789c6249b1fb911e31a868437c2d6d1a46a2ca67484cb3886844acd/adidas_SheBreaksBarriers_BHagen.jpg" /&#62;





ART DIRECTOR / DESIGNER
 Studio &#38;nbsp;Kamp Grizzly Client &#38;nbsp;adidasCo-Art Director&#38;nbsp; Deb LeeDesigners&#38;nbsp; Addison Carroll, Xela Gold, Judd OrtizCreative Director&#38;nbsp; Tally GunstonePhotographer&#38;nbsp; Kyle Hannon

&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;The brief from adidas was to establish a new global brand initiative for women in sport. For this initiative, we created a visual identity with a direct and honest
aesthetic influenced by bold
typographic treatments supported by a simplified
color palette and grid system.
Our photo direction captured
raw athleticism and the
confronting engagement of
adidas athletes.
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	&#60;img width="2500" height="1670" width_o="2500" height_o="1670" data-src="https://freight.cargo.site/t/original/i/89fa3b417363bf4648243b6b1dac3028103b3bbfc7970a476e21d68fc3aec43b/adidas_SheBreaksBarriers-14.jpg" data-mid="72419189" border="0"  src="https://freight.cargo.site/w/1000/i/89fa3b417363bf4648243b6b1dac3028103b3bbfc7970a476e21d68fc3aec43b/adidas_SheBreaksBarriers-14.jpg" /&#62;
	&#60;img width="2500" height="1670" width_o="2500" height_o="1670" data-src="https://freight.cargo.site/t/original/i/0af241d0a374655c281ab3c8b2bebb21d8ab2cbeb0776aadf98c2d6b7a0f3345/adidas_SheBreaksBarriers-43.jpg" data-mid="72419187" border="0"  src="https://freight.cargo.site/w/1000/i/0af241d0a374655c281ab3c8b2bebb21d8ab2cbeb0776aadf98c2d6b7a0f3345/adidas_SheBreaksBarriers-43.jpg" /&#62;

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&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; The message was direct, irreverent and unavoidable. Our messaging-first approach resulted in hyper local OOH campaign with hand painted walls around the country featuring the next generation of female athletes under a consistent call to action.

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